2025 Military & First Responder
Tire Discount


Stethoscope and Military Uniform

The Ford Military and First Responder Tire Discount is available up to twice per calendar year* to active and retired Military and First Responders that purchase and have installed four (4) qualifying tires. The $80 discount is valid at a participating Ford Dealership, Lincoln, or Quick Lane Retailers from 01/01/25-12/31/25.

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Firefighters

Eligible Tire Brands:

  • Goodyear
  • Michelin
  • BFGoodrich
  • Pirelli
  • Continental
  • Bridgestone
  • General
  • Toyo (passenger cars/trucks)
  • Hankook
  • Falken
'Toyo passenger and light truck tires only; medium/commercial truck tires are not eligible.
Military and First Responders must obtain a prior authorization Hero Code by accessing fordtireherocode.com and using their credentials from the ID.me website when prompted (id.me). Once confirmed eligible by ID.me, the customer will return to the Military and First Responder Tire Discount page for a program-generated Hero Code.

Note - the customer's name on the tire Repair Order must match the name on the Hero Code authorization.
 
Hero Code(s) is non-transferable and can only be used by the associated ID.me account holder.
    o Offer valid for tires purchased and installed during calendar year in which the Hero Code(s) was generated. 
    o Unused Hero Codes expire at the end of the calendar year in which they were generated.